Client Background: Our client is a leading provider of energy solutions, dedicated to helping households and businesses reduce their utility bills and enhance energy efficiency. Specialising in installing cutting-edge energy and water-efficient products, their services are supported by government energy-saving schemes in Victoria and NSW. Despite their strong commitment to sustainability and creating a greener future, the client faced challenges in digitally marketing their services, maintaining an online presence, and updating a slow, outdated website.

Challenge: While the client excelled in providing top-tier energy solutions, their business was lacking digitally. They had no digital marketing strategy, a weak online presence, and an outdated website that failed to attract new clients or effectively showcase their services. They needed a comprehensive overhaul to reach more potential customers and drive business growth.

Solution: The Hypex team collaborated closely with the client to implement the following strategies:

Digital Marketing and Online Presence:

• Developed and executed tailored digital marketing strategies to boost online visibility and attract more leads.

• Optimised the client’s online presence through engaging content and strategic SEO efforts.

Website Revamp:

• Redesigned the client's website to be modern, fast, and user-friendly.

• Created compelling and clear service descriptions to highlight the client's expertise and the benefits of their energy solutions.

• Ensured the website effectively communicated their mission and values, appealing to both households and businesses.

Results:

• 576% Increase in Monthly Average Leads: The comprehensive digital strategy led to a remarkable increase in monthly leads.

• Average of 957 Monthly Leads Over 6 Months: Sustained efforts resulted in consistently high lead generation over a six-month period.

Testimonial: "Hypex transformed our digital presence and helped us reach a whole new level. Their strategies brought in a flood of new leads and significantly improved our website. Our business is thriving, and the results speak for themselves. We can't thank Hypex enough for their dedication and expertise."

• Founder of Company

This case study showcases how Hypex successfully elevated the client's digital marketing efforts, resulting in substantial business growth and a stronger online presence.